Developing Products with Place Name Protected by Bac Ninh Province's Intellectual Property Rights

Nguyen, Van Dong and Vu, Quynh Nam (2024) Developing Products with Place Name Protected by Bac Ninh Province's Intellectual Property Rights. INTI JOURNAL, 2024 (03). pp. 1-7. ISSN e2600-7320

[img] Text
ij2024_03.pdf - Published Version
Available under License Creative Commons Attribution.
Download (332kB)
Official URL: https://intijournal.intimal.edu.my

Abstract

The article analyzes the current status of product development bearing place names in Bac Ninh province, as well as factors influencing customers' choices about products bearing place names in Bac Ninh province. The research methods employed by this study were statistical methods combined with the interview method. When participating in worldwide economic integration, intellectual property rights protection is necessary trend for any country and locality; it fosters trade, investment, and creative activity. The findings also show that protected products play an important role in raising awareness among those who produce and sell products with geographical names (from 241 registered establishments granted copyright to 390 authorized establishments). Further, customers are interested in product traceability and product branding. Customers trust protected products while making purchasing decisions. This is a significant achievement for the province, which has recently focused on developing items with protected place names. From there, propose solutions for sustainable development of products named after places of Bac Ninh province in the future

Item Type: Article
Uncontrolled Keywords: Products with place names, intellectual property rights, development, Bac Ninh
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HF Commerce
Depositing User: Unnamed user with email masilah.mansor@newinti.edu.my
Date Deposited: 26 Mar 2024 02:41
Last Modified: 26 Mar 2024 02:41
URI: http://eprints.intimal.edu.my/id/eprint/1913

Actions (login required)

View Item View Item
INTI Institutional Repository is powered by EPrints 3 which is developed by the School of Electronics and Computer Science at the University of Southampton. More information and software credits.