Items where Author is "Tanah, Peter Kenny"

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Tanah, Peter Kenny and Choo, Dennis, Ying Hoe (2022) RELATIONSHIP OF AUGMENTED REALITY MARKETING AND PERCEIVED PRICE ON CONSUMER PURCHASE INTENTION WITH MEDIATING ROLE OF BRAND IMAGE OF SHOPEE MALAYSIA. Journal of Business and Social Sciences, 2022 (11). pp. 1-10. ISSN 2805-5187

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