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Tan, Kristine, Kai Qing and Soon, Eu Hui and Phung, Siew Poh (2024) The Effectiveness of Social Media Influencers and Its Impact Digital Marketing Towards the Buying Behaviors among Generation Z in Malaysia. Journal of Business and Social Sciences, 2024 (32). pp. 1-10. ISSN 2805-5187
Tan, Kristine, Kai Qing and Soon, Eu Hui and Liu, Chengxuan (2024) The Effects of Actor Popularity on Audience’s Desire to Watch Korean Dramas. Journal of Business and Social Sciences, 2024 (31). pp. 1-10. ISSN 2805-5187
Diong, Jia Xin and Soon, Eu Hui and Tan, Foong Ping and Xu, Jinsongzi (2024) Enhancing Creative Content in Education Delivery Utilising Multimedia Applications. Journal of Business and Social Sciences, 2024 (29). pp. 1-8. ISSN 2805-5187
Tan, Kristine, Kai Qing and Soon, Eu Hui and Sriganesh, Varun (2024) The Impact of Social Media Influencers Towards Consumers’ Attitude. Journal of Business and Social Sciences, 2024 (33). pp. 1-12. ISSN 2805-5187
Yap, Yuan Teng and Soon, Eu Hui and Tan, Foong Ping and Yuan, Xiaodong (2024) Qualitative Review on the Negative Effects of Facebook Towards Mental Health. Journal of Business and Social Sciences, 2024 (30). pp. 1-11. ISSN 2805-5187
Cheah, Kim Mun and Soon, Eu Hui and Feng, Hengzhong (2024) Study on the Relationship Between the Interface Design and the User’s Consumption Level of TikTok App. Journal of Business and Social Sciences, 2024 (25). pp. 1-8. ISSN 2805-5187
