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Rakesh, Sarpal and Tamil Selvi, Renganathan and Rachel Low, Ti Yin (2024) Evaluating Technology (Social Media and Apps) And Blockchain for Cost- Savings and Efficiencies in Event Management. Journal of Business and Social Sciences, 2024 (16). pp. 1-15. ISSN 2805-5187
Rakesh, Sarpal and Lim, Emily, Fong Yee (2023) THE INFLUENCE OF REGIONAL BACKGROUND AND INCLUSIVITY OF PRIDE EVENTS TO THE MENTAL WELLBEING OF LGBTQ+ PEOPLE. Journal of Business and Social Sciences, 2023 (02). pp. 1-16. ISSN 2805-5187
Rakesh, Sarpal and Cheah, Zi Yin (2022) LITERATURE REVIEW ON THE EFFECT OF SOCIAL CUSTOMER RELATIONSHIP MANAGEMENT (SCRM) IN THE MALAYSIAN EVENT MANAGEMENT INDUSTRY. Journal of Business and Social Sciences, 2022 (21). pp. 1-11. ISSN 2805-5187
Rakesh, Sarpal and Yeoh, Chiao Ying (2022) THE IMPACT OF VIRAL MARKETING IN THE TOURISM INDUSTRY IN MALAYSIA POST COVID-19 PANDEMIC. Journal of Business and Social Sciences, 2022 (09). pp. 1-13. ISSN 2805-5187
Rakesh, Sarpal and Krishan, Kandiah (2021) Sustainability Impact of COVID-19: Insights for the Event Tourism Management Industry. Journal of Business and Social Sciences, 2021 (02). ISSN 2805-5187
