Fintech Adoption: A Study of Users in the Guangdong-Macao In-Depth Cooperation Zone in Hengqin (China)

Weng, Chi Lei and Lampo, Alessandro (2024) Fintech Adoption: A Study of Users in the Guangdong-Macao In-Depth Cooperation Zone in Hengqin (China). INTI JOURNAL, 2024 (02). pp. 1-6. ISSN e2600-7320

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Abstract

Intended as an economic and development hub, the Hengqin Cooperation Zone aims to foster collaboration and integration between mainland China, Hong Kong, and Macao, serving as a platform for economic development and innovation among the three regions. The zone's development has increased demand for financial services, often offered through fintech. There is, however, a lack of interoperability between the fintech services currently used in Macao and Hengqin. This may hinder Macao users' adoption of the technology. Thus, our research objective is to identify the factors determining Macao residents' adoption of fintech services in the area and provide insights for service providers, developers, and policymakers. A framework based on the Technology Acceptance Model (TAM) and Theory of Planned Behavior (TPB) was used for this purpose. The responses of 103 Macao residents provided evidence that ease of use significantly and positively impacts the usefulness of the technology. This in turn influences attitudes towards fintech usage. Subjective norms and perceived behavioral control positively impact fintech adoption intentions. The fintech industry and the governments of Macao and Hengqin can work on improving technology's ease of use and usefulness. They can also promote them to Macao users, and provide the resources required for better access to fintech in the zone

Item Type: Article
Uncontrolled Keywords: Fintech, Economic Development, Financial Technology, Hengqin, Macao.
Subjects: H Social Sciences > HD Industries. Land use. Labor
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Depositing User: Unnamed user with email masilah.mansor@newinti.edu.my
Date Deposited: 26 Mar 2024 02:36
Last Modified: 26 Mar 2024 02:36
URI: http://eprints.intimal.edu.my/id/eprint/1912

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